We help schools maximise their marketing potential and enrolments

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Don’t waste your valuable marketing dollars.

The lifetime value of a single enrolment from prep to year six and year seven to year twelve is a significant amount of revenue for your school. 

How much is ineffective branding and marketing, costing your school in lost opportunities and enrolments? 

How many potential families are you missing because they don’t see your marketing message?

What growth is your school missing out on because you don’t have the time or expertise to produce professional marketing that works and generates enrolments?

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At M2F, we will support your school like you support your students

 

We understand your schools number one priority is the wellbeing of your students and teachers. Schools are a very busy place, and many don’t have the luxury of dedicated enrolment officers, marketing executives, videographers, graphic designers, digital marketers, strategists, event planners and content writers on their team.

That’s where we come in.

WE MARKET SCHOOLS TO EFFECTIVELY:

1. DRIVE ENROLMENTS

We create lead generation campaigns to boost enrolment enquiries and acquisitions.

2. RETAIN ENROLMENTS

We create educational and nurturing campaigns to retain current enrolments.

3. RECRUIT TEACHERS

We strategise ways to acquire the best educators.

4. UPHOLD REPUTATION

Build your school brand in the community and with current parents and students.

5. LEAVE AN IMPRESSION

Build trust with parents and kids now and in the future.

Schedule a free 30min discovery session

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SMART SCHOOLS OUTSOURCE TO GET A JOB DONE EFFECTIVELY AND EFFICIENTLY

INVESTMENT

Marketing is an investment that pays for itself again and again. Cutting corners may cost you double in time, money and energy.

EXECUTION

Marketing needs skilled execution. M2F’s skilled team specialise in creating strategies and campaigns to help with student and teacher acquisition and enrolment retention.

TIME

Marketing takes time. How many families are you missing because you’re too time poor to learn and implement effective marketing? We can help you reach your goals faster, giving you more time to focus on your teachers, students and school.

STRATEGY

Marketing needs strategy. It’s one thing to have great ideas, but turning your school into an efficient enrolment machine is a whole different story that requires skill and strategy.

SING A SONG

Marketing needs to sing the same song. When every element of your branding and marketing sings the same song, your story will be successfully narrated to families across every touchpoint.

“The results are measurable and impressive. I highly recommend them.”

We aren’t like most marketing teams.

We dive into your school to see how it ticks. We look at families to see why they want to enrol in your school. We write copy that engages them to take action. 

We build your brand so that it grows your school. 

We don’t just get your marketing brief and do as you ask – we work with you to take it to the next level.

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What they’re saying

“Marketing to Families brings to the table an incredible depth and range of marketing knowledge, expertise, strategic planning capability, and professionalism. The M2F team makes it their business to understand your business and truly partner with you to achieve your organisation’s objectives. As a full agency service, they can draw on the full ambit of marketing tools to deliver a bespoke strategy and campaign that delivers to a client’s individual needs and budget. The results are measurable and impressive. I highly recommend them.”

Andrea GregoryCommunications Officer, Cairns Catholic Education

“A very big, awesome thank you to M2F for helping us with our “open night”. It was a wonderful night and our staff and students were simply magnificent. Words cannot express our gratitude, but we appreciated everything that you did. We have already had some positive feedback.”

Kim GubianiPrincipal at St Francis Xavier's School

“M2F produced a variety of promotional videos for our school, these videos will prove great value when marketing our school.”

Ian MargettsPrincipal of Mount St Bernard College

“MacKillop Catholic College has worked with M2F throughout 2020 and we have been very pleased to have achieved many of our marketing goals as a result of their input and expertise. The Marketing to Families staff are consummate professionals and nothing is too much trouble when it comes to helping us with our digital and print advertising. MacKillop is happy to commend the M2F team to anyone who is looking for a dynamic and passionate organisation to work some magic with their marketing.”

Annmarie ArnoldCommunity and Staff Engagement officer at MacKillop Catholic College

“We are very happy with the services M2F supplied the College. We found the process straight forward, the team professional and the results were great.”

Alana OkumuMarketing Communications Officer at Freshwater Christian College
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Everything we can do to help your school.

1

Video Reviews

Tours of your school, welcome videos, educational videos and campaign videos. Drone footage also available.
2

360 Degree Tours

Amaze your potential families by immersing them in a virtual tour of your school that makes them feel like they are there in person.
3

Content Marketing Strategies

Content is anything that adds value to a person's life in text, video or audio. Good content makes the company look smart. Great content makes the consumer look smart.
4

Lead Generation Websites

Is where your marketing efforts lead to, it’s a 24 hour salesperson and builds credibility if it’s created with the right strategy and platform.
5

Design and Print Production

Set the tone and communicate what your school stands for through everything you do from your logo, website, uniforms and more.
6

Enrolment Events

Whether it’s an enrolment day, a parent engagement seminar, an open day or conference - we’re the ultimate planners!
7

Enrolment Acquisition Campaigns

Every school needs to be constantly planting seeds for the future growth of your school. Our enrolment campaigns get results.
8

Strategy Consultation

We focus on how your school is going to grow and improve efficiencies so your school goes to the next level.
9

Conferences and Workshops

Our workshops cover an array of topics to help you and your team grow. We can also create a conference or workshop for your community.
10

Team Training

With the right training, your business can grow - saving you dollars year on year and growing the expertise of you and your team.
11

Copywriting and Editing

Clear, compelling and concise words for websites, sales brochures, video scripts, publications, press releases, books and more.
12

Publishing

Blogs, articles, eBooks, books, magazines, brochures, downloadable’s, resources, marketing tools, sales kits and manuals.
13

Marketing Plans

Marketing is a job that is never done. It’s about perpetual motion, planning and innovating better than you did yesterday.
14

Digital Advertising

Digital advertising is imperative for your business to survive and thrive. Reach more substantial audiences with increasingly personal messaging.
15

Google Adwords

We can place ads both in the results of search engines like Google Search and on non-search websites, mobile apps, and videos.
16

Digital Marketing Strategies

SEO, PPC, content marketing, email marketing, social media marketing & video marketing strategies are our specialty.
17

Market Research

Without data, you’re just another person with an opinion. Get clarity on what you’re selling, and who you’re selling it to.
18

Media Buying

Stopping advertising to save money is like stopping your watch to save time. No commissions means we only book what is best for your business and campaign.
19

New Teacher Acquisition Campaigns

Finding amazing teachers isn’t easy, our campaigns sell the school, and also the location to gain applications.
20

Marketing Campaign Management

We take an agile approach to marketing. We constantly monitor, measure and test our campaign strategy until we get results.
21

Key Person Branding

People like to do business with other people, not companies. Building your personal brand lends credibility and authenticity to your school.

You've got nothing to lose.

We understand the lifetime value of an enrolment, and we love nothing more than to create strategies to help. 

Whether your school needs a lead generating website, enrolment event, school prospectus or year book, 360 degree video tour or promotional video created for your school – we have lots of solutions. 

If you’d like to know more about how we can help your school, fill in the form below and we will be in touch.